Jordon Hudson is proving she’s got a sense of humor about her headline-making moment with boyfriend Bill Belichick.
The 24-year-old girlfriend of the former New England Patriots coach leaned into the viral moment that made her infamous earlier this year, dressing up as herself for Halloween.
In a photo shared to Instagram on Saturday, November 1, Hudson posed in front of a mirror wearing the same gray Navy sweatshirt, sunglasses, and bright red lipstick she wore during Belichick’s CBS Sunday Morning interview back in April — the one where she memorably interrupted reporter Tony Dokoupil.
“The costume I never seem to be able to take off,” she captioned the post, recreating the same serious expression she gave during the now-infamous exchange. Fans immediately flooded her comments with a mix of amusement and approval.
“Queen they can stay mad,” one wrote, while another said, “Jordon you are having a year for the ages.”
Another replied, “You ruined my heroes legacy …. I loved you at first but the more time that passes it gets sadder and sadder.”
“lol that’s funny. I get it tho,” said a fourth.
The original interview became a viral sensation after Hudson, 24, cut Dokoupil off when he asked Belichick how the two met. “We’re not talking about this,” she said firmly from off-camera. The reporter later noted in a voiceover that Hudson was a “constant presence” throughout the sit-down, sparking online debate over her influence on the 73-year-old coach. Belichick later defended his girlfriend’s interruption, clarifying that he had agreed to the interview only to discuss his book, The Art of Winning: Lessons from My Life in Football.
Fans recently spotted Hudson chatting with Belichick on the sidelines at UNC’s football game on September 1. The moment quickly went viral as viewers speculated about why she was talking to the coach mid-game.
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That video came amid ongoing rumors about Hudson’s involvement with the athletic department at UNC. Journalist Pablo Torre recently claimed she was “no longer allowed in the football building,” but the University of North Carolina shut that down, telling Us Weekly, “While Jordon Hudson is not an employee at the University or Carolina Athletics, she is welcome to the Carolina Football facilities.” The school added that she’ll continue handling Belichick’s personal brand “outside of his responsibilities for Carolina Football and the University.”
