Dollar General Teams Up With Hallmark for Exclusive New Holiday Collection Starting at $1

Dollar General is helping shoppers get into the holiday spirit without breaking the bank this year.

The retail chain just announced its new and exclusive Simply for You by Hallmark® Holiday 2026 Collection, available only at Dollar General.

The collection will begin hitting shelves the week of Sept. 20 with more than 30 holiday-themed items, including décor, seasonal home essentials, gifts and more.

Prices range from just $1 to $15, with more than 70% of the collection available for $5 or less.

What’s in Dollar General’s Hallmark holiday collection?

The collection features classic, cartoon-style holiday designs that bring a nostalgic touch to seasonal décor.

Shoppers can expect to find items including:

• Kitchen towels
• Tablecloths
• Spice jars
• Mugs
• Paint-by-number kits
• Notebooks

Dollar General is also bringing back several customer-favorite items with a holiday twist, including a 40-ounce tumbler, 18-ounce candle, framed canvas and snow globe.

“Hallmark is one of the most recognized and trusted brands among our customers, making it a natural fit for Dollar General. This collection allows us to offer holiday décor and gifting options from a brand customers know and love at prices that help their budgets go further,” said Natalie McConnell, vice president and division merchandise manager at Dollar General.

When will the Hallmark collection be available at Dollar General?

The Simply for You by Hallmark Holiday 2026 Collection will begin arriving at Dollar General stores the week of Sept. 20.

Check for collection release here.

Shoppers will be able to find the collection at more than 90% of Dollar General stores across 48 states.