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From Left to Right Yap Lip Seng – CEO RJJ Hotels Sdn. Bhd, Liu Hegeng – General Manager Hotel Department Sanher Investment & Development Co., Ltd, Zhou Ying – Director Sanher Investment & Development Co., Ltd Amin Sidek – Executive Director RJJ Hotels Sdn. Bhd Dato’ Seri Shaheen Shah – Managing Director RIYAZ International Sdn. Bhd Ng Kok Ming – Director NOVAC Hospitality Sdn. Bhd
- RIYAZ International Sdn. Bhd. has partnered with Jin Jiang Hotels China Region to form a joint venture, RJJ Hotels Sdn. Bhd. The venture aims to manage and expand five Jin Jiang brands across Southeast Asia.
- The first Hotel Management Agreement under this partnership has been signed for a property in Luang Prabang, Laos, marking the beginning of RJJ Hotels’ operations in Southeast Asia.
The hospitality and lifestyle group, RIYAZ International Sdn. Bhd., has joined forces with Jin Jiang Hotels China Region, to create a new joint venture named RJJ Hotels Sdn. Bhd. The partnership was made official by signing the first Hotel Management Agreement (HMA) on May 3, 2025.
RJJ Hotels has been given the rights to manage and expand five prominent brands under Jin Jiang Hotels across Southeast Asia. Over the next five years, the joint venture will sign 181 hotel management agreements and operate 108 hotels across growth markets such as Malaysia, Indonesia, Vietnam, the Philippines, Cambodia, and Laos.
The first HMA was signed with Sanher Investment & Development Co. Ltd. for a Luang Prabang, Laos hotel. The hotel, part of Jin Jiang Hotels’ Metropolo portfolio, is set to open in early 2026. Metropolo hotels are typically 4- to 5-star properties with 100 or more rooms, located in cities rich in history. The brand is recognized for combining classic luxury with local cultural elements.
Malaysia, currently serving as the ASEAN Chair, will be RJJ Hotels’ operational headquarters. In 2024, Malaysia recorded over 25 million international tourists, and it will host significant regional events in the coming years.
RJJ Hotels will manage five hotel brands under the Jin Jiang portfolio, including METROPOLO JINJIANG HOTELS, GINCO HOTEL, RENJOY HOTEL, LAVANDE, and JINJIANG INN. These brands are expected to anchor RJJ Hotels’ presence in key cities and leisure destinations.
An investor conference launch event is scheduled for August 27, 2025, to mark the collaboration between RJJ Hotels and Jin Jiang Hotels. The event will introduce the Jin Jiang Global Purchasing Platform (GPP) in Southeast Asia, managed by NOVAC Hospitality Sdn. Bhd. GPP will provide streamlined access to Furniture, Fixtures and Equipment (FF&E) as well as Operating Supplies and Equipment (OS&E), offering cost savings, quality consistency, and faster rollouts to support regional expansion.
