• Marriott Winston-Salem Hotel – Image Credit Marriott International   

1754 Properties LLC has acquired the Marriott Winston-Salem, a 319-room hotel in downtown Winston-Salem, North Carolina, with plans for a $5 million renovation.

1754 Properties LLC has announced the acquisition of the Marriott Winston-Salem, a 319-room full-service hotel located in downtown Winston-Salem, North Carolina. The financial details of the transaction were not disclosed. Hospitality Ventures Management Group, an Atlanta-based hotel operator, will continue to manage the property.

Located at 425 Cherry Street, the Marriott Winston-Salem is situated near several universities, including Wake Forest University and the University of North Carolina. The hotel is also in proximity to the Innovation Quarter, a one million square foot area housing over 200 office buildings and corporate headquarters such as Reynolds American Inc., Hanes, AON, and others. The property provides direct access to the 150,000 square foot Benton Convention Center through a climate-controlled walkway.

The hotel features over 14,000 square feet of meeting space, an indoor swimming pool, a 24/7 fitness center, and digital check-in facilities. Dining options include Butcher & Bull, a modern steakhouse.

1754 Properties has announced plans to invest more than $5 million in renovations. The upgrades will focus on meeting spaces, hallways, and infrastructure improvements to align with client demands.

The acquisition is part of 1754 Properties’ strategy to expand its presence in the North Carolina market, capitalizing on the region’s economic trends and the hotel’s strategic location.

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