It may feel like we’ve only just packed away the Halloween costumes and scrubbed off the last traces of fake blood. Yet, somehow it’s already mid-November, and, in the fashion world, that means only one thing: Black Friday sales. While these usually don’t kick off until the end of the month (Black Friday itself still falls the day after Thanksgiving in the US, which is 29th November this year), the deals are starting earlier and earlier — some began in mid-October. Even for the most seasoned shoppers, it can be overwhelming.