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Rome, the site of Saturday’s funeral for Pope Francis, saw a 6.5% RevPAR increase for the week. – Image Credit Unsplash
- U.S. hotel revenue per available room (RevPAR) grew by 3.2% in the week ending April 26, 2025, with Easter week demand hitting a high not seen since 2000.
- Top 25 U.S. Markets posted strong performances, aided by events like the Boston Marathon
- Pope’s funeral in Rome boosted the city’s occupancy.
U.S. Hotel Performance
The U.S. hotel industry saw a 3.2% growth in RevPAR during the week ending 26 April 2025. This growth was driven by high demand during the Easter week, which was 2.1% higher compared to the previous year. Despite the observance of religious holidays, the week saw significant growth in average daily rate (ADR), accounting for the entire week’s RevPAR increase. The U.S. weekend occupancy rose to 77.3%, marking the highest level since October 2024.
Top 25 Markets Performance
The top 25 markets in the U.S. witnessed milder declines at the beginning of the week and larger gains towards the end. These results were influenced by the timing of Boston Marathon and other major events, including EXPO Chicago, LVL Up Expo in Las Vegas, and the NFL Draft in Green Bay. These events led to double-digit RevPAR gains in several markets, including Chicago, Las Vegas, Los Angeles, New York City, Orlando, and Tampa Bay.
Luxury and Upper Upscale Hotels
Luxury and Upper Upscale hotels saw a 3.6% decline in group demand, which started the week with a more pronounced drop and ended with significant gains. However, transient demand in these hotels increased overall by 2.1% at the start of the week and even more towards the end.
ADR and Occupancy Across All Chains
ADR increased across all chains, from Luxury hotels at +9.8% to Economy hotels at +0.6%. Occupancy declined in all but Luxury hotels, with the most significant decreases seen in Upscale and Upper Upscale hotels.
Global Performance
Global hotel performance slowed after three consecutive weeks of double-digit gains. Despite falling occupancy, an ADR gain of 5.1% was recorded. Notably, Rome saw a 6.5% increase in RevPAR during the week of Pope Francis’s funeral.
Looking Ahead
The upcoming weeks are expected to give a clearer picture of the summer expectations for both the U.S. and global hotel industry. U.S. advance bookings for May and June look promising across top markets, while global performance is anticipated to remain positive, albeit at a slower pace.
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