We’ve all heard of Bondi Beach and the Copacabana, but there are thousands of miles of lesser-known coast out there which are well worth our attention – you’ve just got to know where to look.
And Planet Cruise is here to help with that. The travel agency has looked at search data from Google Trends and TikTok to see which of the world’s lesser-known beaches are garnering the most attention right now, and it’s shed light on some brilliant destinations.
Topping the list is Ksamil, a stunning coastal village on the shores of southern Albania. According to the study, searches for ‘Albania beach’ have soared by 430 percent since December alone, and Ksamil is a prime location to explore some of the country’s best, as well as the opposite islands, which are a pedal-boat ride away. No wonder Albania’s coastline was named a trending destination by lastminute.com, too.
RECOMMENDED: The best beaches in Albania, according to .
Puerto Escondido, a popular surfing spot on the coast of Mexico’s glorious Oaxaca state, also made the list. Searches for it have increased by 40 percent compared to January 2024, according to data from Google Trends, and when it comes to beaches, there are plenty to choose from. For water sports and surfing, check out Zicatela Beach, but to stretch out and catch some rays, or if you’re more of a beginner when it comes to riding the waves, try Carrizalillo Beach.
These are the top 10 trending beach destinations in the world for 2025
- Ksamil, Albania
- Budva, Montenegro
- Paros, Greece
- Puerto Escondido, Mexico
- Goa, India
- Tagahzhout, Morocco
- El Nido, Philippines
- Waikiki Beach, Hawaii
- Seven Mile Beach, Jamaica
- Folkestone Beach, UK
Let’s go to the beach, beach
We recently covered Lonely Planet’s roundup of the best beaches in the world for 2025, but you can also take a look at our roundups of the best beaches in Europe and across the world.
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