Westgate Resorts Appoints Jared Saft as Chief Operating Officer

Westgate Resorts has named Jared Saft as Chief Operating Officer and announced new executive leadership roles following significant company expansion.

Westgate Resorts has appointed Jared Saft as Chief Operating Officer. Saft, a 20-year veteran of the company, has held leadership positions in finance, operations, and sales and marketing. Most recently, he played a key role in the addition of VI Resorts, which expanded Westgate Resorts to nearly 60 properties, and led the company’s partnerships with Chuck E. Cheese and Choice Hotels.

In his new role, Saft will oversee all companywide resort and business operations and guide the strategic direction and management of Westgate Resorts’ primary expansion projects. He currently serves as Chair-Elect of the American Resort Development Association (ARDA) and will become Chair in May.

Mitch Less has assumed a new executive role at Central Florida Investments, the parent company of Westgate Resorts. Less will report to CEO Jim Gissy and continue to help the parent company evaluate new business opportunities.

These leadership appointments follow a period of significant expansion for Westgate Resorts, including international growth into Canada and Mexico, a near tripling of its resort portfolio to nearly 60 properties, the addition of amenities such as the Mystery Fun House Arcade Experience and River Country Water Park, and strategic partnerships with Chuck E. Cheese and Choice Hotels.