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Staybridge Suites in Lubbock – Image Credit HVS
The 82-key Staybridge Suites Lubbock – University Area is available for acquisition, with potential for operational improvements and a new 12-year franchise agreement with InterContinental Hotels Group (IHG) upon completion of a property improvement plan.
The Staybridge Suites Lubbock – University Area, an 82-key hotel in Lubbock, Texas, is currently for sale. The property is offered at a price below replacement cost, presenting an opportunity for investors to acquire and potentially enhance the hotel’s operations. The hotel is positioned as an extended-stay asset and is located near Texas Tech University, a significant economic contributor to the area.
Financial performance data indicate that the hotel has maintained an average room revenue of $2.06 million since 2022, with a trailing-twelve-month (TTM) room revenue of $2.18 million as of November 2025. The hotel’s revenue per available room (RevPAR) is reported at $73. Projections suggest that stabilized rooms revenue could exceed $2.4 million, with a net operating income (NOI) flow-through of approximately $800,000.
A new 12-year franchise agreement with InterContinental Hotels Group (IHG) is anticipated, contingent upon franchisor approval and the completion of a brand-mandated change-of-ownership property improvement plan (PIP). The PIP report is available in the virtual deal room for prospective investors.
The hotel is currently operated by a third-party management company, with full staffing in place. There is potential for a more hands-on owner/operator to restructure operations, implement cost controls, and enhance profitability. Historical profit-and-loss statements from 2022 to 2024 show an average gross operating profit (GOP) of 31.9%, with comparable assets indicating a potential GOP range of 44.0% to 48.0%.
The local economy in Lubbock is experiencing growth, supported by significant capital investments from the Lubbock Economic Development Alliance (LEDA). Notable projects include a $670-million Controlled Environment Agriculture facility, a $870-million Leprino Foods manufacturing plant, and expansions by X FAB Silicon Foundries and WL Plastics.
The hotel is offered free and clear of management encumbrances, allowing new ownership to implement revised operational strategies. The property’s location provides high visibility along a major thoroughfare and proximity to Texas Tech University, which has recently completed several major expansion projects.
The Staybridge Suites Lubbock – University Area represents a potential investment opportunity for experienced hotel operators looking to capitalize on the property’s strategic location and operational potential.
Inquire at HVS.
