How to support Canadian brands in fashion, beauty, home and more

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Reviews and recommendations are unbiased and products are independently selected. Postmedia may earn an affiliate commission from purchases made through links on this page.
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Canada is a treasure trove of incredible brands, often hidden in plain sight. From innovative skincare technology to sustainable fashion, the talent and artisanship emerging from the Great White North is something to be proud of. This roundup highlights some of our favourite homegrown brands across home, personal care & consumables, fashion, beauty, tech & entertainment, baby & kids, jewelry & bags and travel. We’ve tried many of these brands and include our reviews below.
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I recommend bookmarking this directory, as the Shopping Essentials team will continue to add to it. Additionally, you can discover more Canadian fashion and beauty brands in this detailed guide.
Home
ATTITUDE Living: High-quality home, beauty, baby & kids and suncare products formulated with safe, EWG-verified ingredients.
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Bouclair: Stylish furnishings and home accents at affordable prices, designed by in-house designers in Montreal.
Canadian Tire: One of Canada’s most iconic and trusted sources of automotive, hardware, sports, leisure and home products and services.
Casper: An award-winning sleep company and is part of the Sleep Country Canada family of brands. Read our Douglas mattress review.
Cozey: A sofa-in-a-box company that makes modern living simple. Read our review of the Atlus modular sofa.
Endy: A Toronto-based company that sells memory foam mattresses in a box. Read our Endy mattress review.
EQ3: Canadian-designed and crafted home furnishings. Read our review of the Mesa Round Dinette Table here.
Expand Furniture: Vancouver-based space-saving furniture brand. Read our review of The Flip Console to Dining Room Set or our Cubist Console-to-Table review.
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Fable: Sustainably-crafted artisan homeware. Read our review here.
FluffCo: Hotel luxury products at prices that make sense.
Home Hardware: Canada’s largest dealer-owned and operated home improvement retailer.
Homebird: Fairtrade-certified, luxury organic bedding and towels at fair prices. Read our roundup of the best sheets in Canada.
Kilne: Thoughtfully designed cookware for home cooks of all levels. Read our Everything Pan review.
Nellie’s Clean: Canadian, family-owned brand offering simple, honest and planet-friendly cleaning products.
Rove Concepts: One of Canada’s earliest adapters in online luxury furniture selling. Read our review of the Asher Bed Frame and the Uma Dining Chairs.
ROYALE: Offering carbon-neutral tissue products for Canadians since 1957.
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Silk & Snow: Thoughtfully curated and manufactured furniture and sleep essentials. Read our Wooden Bed Frame review or our Rattan Bed Frame review.
Simba: Sleep technology brand and is part of the Sleep Country Canada family of brands Read our Simba mattress review and our roundup of the best mattresses to order.
SOJA&CO.: Environmentally-friendly home and wellness artisanal products made in Canada.
Sundays: Vancouver-based modern furniture brand. Read our Movie Night Sofa review.
Takasa: Sustainable and ethical home goods. Read our roundup of the best sheets in Canada.
Umbra: Original, modern and functional home decor products.
Vigyl: Luxe candles that are born in Toronto and hand-poured in Montreal.
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Personal Care & Consumables
ATTITUDE Living: High-quality home, beauty, baby & kids and suncare products formulated with safe, EWG-verified ingredients.
Crawford Street: Natural, plant-based skincare company handcrafted in Toronto.
DAVIDsTEA: Montreal-based specialty tea and tea accessories retailer.
Everist: Waterless hair and body care concentrates, free of single-use plastic.
Popeye’s Supplements: Canada’s largest sports nutrition retailer.
Purdys Chocolatier: Canada’s chocolatier since 1907.
Saje: Natural wellness essentials for the mind, body and space.
Scoria: Sustainable cork yoga mats and essentials that inspire creativity and playfulness.
Well: Canada’s largest retailer of green and natural products.
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XYON: Patented technology and FDA-approved hair loss treatments.
Fashion
437: Elevated activewear and swimwear, designed with a focus on fit and comfort.
Bather: Stylist and sustainable surf and swimwear for modern men.
&OR Collective: Minimalist and ethically made clothing.
Adhere To: Sustainable, gender-neutral premium outerwear brand founded by Alexandra (Alex) Dean, a former lululemon designer.
ALDO: The destination for accessibly-priced on-trend fashion footwear and accessories.
Andrea G Hand + Made: Contemporary womenswear brand based in Montreal.
Arc’teryx: High-performance outdoor apparel and equipment. Read our roundup of the best technical winter gear.
Aritzia: Fashionable women’s clothing with a focus on elevated basics. Read our review here.
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Canada Goose: Luxury performance outerwear and clothing. Read our review of the classic Shelburne Parka Heritage Parka.
Cureus Label: Ethically-produced, handmade, always underwire-free lingerie and intimates.
DUER: Stylish performance denim and clothing designed for comfort and movement. Read our review here and our conversation with the founder.
Embrace: Canadian maternity brand offering premium-quality, minimal and natural garments for mothers. Read our review here.
Frank And Oak: Sustainable fashion brand with a focus on chic, everyday essential styles for men and women. Read our review here.
Joe Fresh: Affordable and stylish clothing for the whole family.
Kamik: Footwear made for Canadian winters. Read our picks for top winter boots here.
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Knix: Canadian intimates brand specializing in comfortable and patented leakproof underwear and loungewear. Read about their latest launch here.
KOTN: Ethically-made timeless essentials crafted from Egyptian cotton. Read our review here or our roundup of the best non-toxic clothing brands.
Left on Friday: A premium Canadian active swimsuit brand.
Lorette Lingerie: Handmade, high-quality intimates designed for everyday comfort and beauty.
lululemon: High-performance athletic apparel and accessories. Check out our lululemon review.
Maguire Shoes: Designs handcrafted, high-quality fashion footwear for women.
Moose Knuckles: Canadian-engineered luxury outerwear.
Naked & Famous Denim: Montreal-based brand dedicated to crafting high-quality jeans exclusively within Canada.
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Nobis: Premium outerwear and accessory brand with a focus on style and functionality. Read our Nobis jacket review.
OAK + FORT: Minimalist and contemporary clothing for men and women.
PAPER LABEL: A Vancouver-based woman-owned and run clothing brand, driven by a commitment to empowering women through thoughtfully designed clothing with sustainability at the heart.
Park & Fifth: Vancouver-based luxury women’s fashion brand creating contemporary dresses for the modern bride.
Poppy Barley: Customizable and ethically crafted everyday footwear.
Purple Brand: Premium denim and streetwear brand inspired by vintage and utilitarian concepts.
Reitmans: Canadian retailer of affordable and stylish women’s clothing.
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Relevé: Toronto-based boutique offering elevated active and loungewear.
Roots: Canada’s leading lifestyle brand known for its premium leather goods, apparel and accessories. Check out our Roots review.
Rose Boreal: Sustainable athleisure wear and accessories brand.
RW&CO.: Stylish and professional fashion apparel for men and women.
Tentree: Sustainable apparel and accessories for the whole family, with a mission to plant ten trees for every item purchased.
Beauty
Bonjou Beauty: Clean, cruelty-free makeup and skincare certified by USDA Organic and good manufacturing practices standards.
COLE: Combines naturopathic principles and skin cell biology to offer clean, clinically effective skincare and supplements made in Canada.
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DESIGNME: Professional, cruelty-free and vegan hair care products.
Grayon Skincare: Dermatologist tested, natural and made to support sensitive skin as you age and at every stage.
IDC Dermo: Premium anti-aging products developed with the ReGen16 Patented Skin Transformation Protocol.
Indie Beauty Collective: A group of Canadian beauty brands that support each other and promote locally-made products.
MAC: Leading global makeup and cosmetics brand founded in Toronto.
Miracle 10: Mother-daughter skincare brand offering formulations that are proprietary, fragrance-free, paraben-free, not tested on animals, and proudly made in Canada.
Nala Care: Natural and effective personal care products.
Omy Laboratoires: Quebec-based brand harnessing AI technology to develop innovative and custom skincare solutions.
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Province Apothecary: A holistic skincare and wellness brand known for natural, plant-based products and custom organic facials.
The Ordinary: Clinically effective and affordable skincare products with a focus on transparency.
Three Ships: Natural, results-driven skincare brand.
Reversa: Natural skincare products recommended by dermatologists.
Sahajan: Clean Ayurvedic-inspired skincare products.
Savon Du Bois: Picton-based natural body and cosmetics company offering luxurious, handcrafted beauty and lifestyle products inspired by botanicals.
Tech & Entertainment
ecobee: Smart thermostats and other home devices to improve everyday life.
Henry’s: A Canadian camera and electronics retailer.
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Baby & Kids
ATTITUDE Living: High-quality home, beauty, baby & kids and suncare products formulated with safe, EWG-verified ingredients.
Jan & Jul: Outdoor clothing and footwear for toddlers and children.
Loulou Lollipop: Canadian brand specializing in baby products.
Miles the Label: Comfortable and fun clothing for children.
Mini Mioche: Ethically-made organic baby and children’s clothing.
Petit Lem: Affordable and high-quality essentials for babies and children.
Jewellery & Bags
Ecksand: Luxurious, sustainable fine jewelry made in Montreal, with a focus on French Canadian artisanship and eco-friendly practices.
Jenny Bird: Modern fashion jewelry brand.
Lambert: Vegan leather bags and accessories designed in Montreal.
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Mejuri: Handcrafted, fine jewelry designed for everyday wear. Read our interview with the founder.
Olaeda: Toronto-based fine and demi-fine jewelry brand.
Travel
G Adventures: Small-group adventure tours around the world.
Herschel: Stylish and functional backpacks, bags and accessories. Read about our favourite backpacks.
Monos: Premium travel luggage and accessories. Read our Hybrid Check-In review.
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josias@postmedia.com
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