The price increase will go into effect immediately for new subscribers, while existing ones will see the changes reflected 30 days after their billing cycle ends. Apple isn’t changing the price of its annual Apple TV Plus subscription, and the hike won’t affect its Apple One bundles, either.
“Since it launch, Apple TV+ has expanded its deep library of hundreds of Apple Originals, with thousands of hours of premium programming across genres and brand-new releases weekly — all ad-free,” Apple said in a statement to Variety.
