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Hampton by Hilton Amritsar Airport – Image Credit Hilton
Hilton has announced a strategic licensing agreement with NILE Hospitality to expand its Hampton by Hilton brand in India. The deal includes the development of five new hotels in Amritsar, Vrindavan, Raipur, and Lonavala. The expansion is aimed at capturing demand in India’s mid-market hotel segment.
The five hotels will collectively offer more than 350 rooms and are expected to open within the next two years. This initiative marks the brand’s entry into the Indian market, with adaptations to meet local preferences. The hotels will feature optimized room and bathroom layouts, fitness centers, and a focus on rest and sleep with high-quality bedding. The food and beverage offerings will include a regionally inspired breakfast menu and a 24/7 coffee station.
The expansion is part of Hilton’s strategy to expand its presence in the Asia-Pacific region. The company aims to provide reliable, high-quality stays with regional customization to enhance the guest experience. The new hotels will join the global network of more than 3,000 Hampton by Hilton properties.
The decision to enter the Indian market follows extensive consumer research, indicating a demand for quality, affordable accommodation. The selected locations are expected to benefit from spiritual and leisure tourism, domestic business travel, and infrastructure growth.
Hampton by Hilton’s entry into India aligns with the brand’s focus on delivering consistent service while adapting to local market needs. The partnership with NILE Hospitality is a significant step toward expanding the brand’s footprint in the region.
The new hotels will participate in Hilton Honors, the company’s guest loyalty program, offering benefits such as flexible payment options and digital tools for check-in and room access.
This expansion reflects Hilton’s commitment to meeting the rising demand for midscale hospitality options in India, providing travelers with additional choices in key cities.
