Get it while you can: Exclusive merch honours Bricklin SV-1, a Canadian ’70s icon

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Not everyone can get their hands on the Canadian automotive icon, the Bricklin SV-1, to drive, but now you can enjoy the car in other ways thanks to a brand-new merchandise line. 

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This limited-edition collaboration between Postmedia Studios and Bricklin comes ahead of an exciting Canadian-made documentary launch: Bricklin: The Gullwing Gamble.

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Produced by New Brunswick-based Cazador Productions in collaboration with Postmedia Studios, the three-part documentary series premieres Aug. 6, 2026 on Fibe TV1 and the Fibe TV app. It traces Malcolm Bricklin’s bet that he could launch his own car company, design a sports car from scratch and manufacture it in New Brunswick. The SV-1 was built, but the profits never materialized. 

The line honours both Malcolm Bricklin’s ambition and the New Brunswick venture that rose and fell around it.

The exclusive lineup includes a T-shirt, a hoodie, a crew neck sweater and a tote bag, all featuring a throwback graphic of the ‘70s car icon. Available in three colours — black, white and light blue — folks can order the shirts and sweaters in sizes small to 3XL. 

What better way to celebrate the launch than to don exclusive Bricklin merch? 

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