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From left to right: Julien Ruggieri, Chairman, African Hotel Development; Julien Renaud, CEO, African Hotel Development; Bani Haddad, Founder and Managing Director, Aleph Hospitality, and Neil George, Partner and Executive Director Aleph Hospitality
Aleph Hospitality has agreed to manage 26 ONOMO-branded hotels across 14 African countries starting September 1.
Aleph Hospitality will take over the operations of 26 ONOMO hotels from African Hotel Development hotel group. This transition, effective from September 1, marks a major portfolio management deal spanning 14 African countries.
The agreement aligns with African Hotel Development’s strategy to focus on brand development and asset management. This strategic shift is intended to facilitate the expansion of the ONOMO brand, aiming to double its scale within the next five years. The management shift to Aleph Hospitality is part of a broader realignment to enhance operational efficiency and accelerate growth.
By assuming management of these properties, Dubai-based Aleph Hospitality will double its portfolio. This expansion is a critical step towards achieving its goal of operating 50 hotels by the end of 2025. The deal increases Aleph Hospitality’s footprint in the region and establishes it as a prominent independent hotel management entity in the Middle East and Africa.
As part of the operational transition, Aleph Hospitality plans to open four new regional offices and initiate cluster operations in several key markets, including Kenya and Morocco. These countries are already significant markets for Aleph, and the expanded operations are expected to enhance service efficiency and market penetration.
