Cheetos Unveils New 'Snowy' Offering Just in Time for the Holidays

Snack fans are getting excited for the latest offering from Cheetos.

The brand is rolling out a new snack that brings the holiday cheer this winter, down to its seasonal packaging.

😋😋 SIGN UP to get delicious recipes, handy kitchen hacks & more in our daily Pop Kitchen newsletter 🍳🍔

Food blogger Snackolator reports that Cheetos is releasing “new White Cheddar Snowy Cheese Balls Minis.” The cheesy corn puffs take a detour away from the usual Cheetos packaging, coming in a canister instead of a bag.

The canisters, which will be available in both mini and standard sizing, are Christmas-themed, with an illustration of Chester Cheetah, the Cheetos mascot, wearing a Santa hat and holding out two palms full of the snack.

Additionally, the canisters have a gift tag cleverly emblazoned on the top, hinting to consumers that they can be given out as gifts for the holiday season.

View this post on Instagram

A post shared by Snackolator (@snackolator)

Snackolator reports that while the white cheddar mini cheese balls will be available at Target, it is unclear if they will be available elsewhere. According to the Target website, the 3.625 oz size retails for $3.79 and the 1.5 oz size retails for $2.19, though at the time of publication, both appeared to be out of stock at the national retailer.

Related: Cheetos Brings New Flavor to the US From Canada—and Fans Are ‘Here for It’

Fans jumped into the comments to share their thoughts on the new snack food, with one commenter writing that they will “try them! I love the Simply Cheetos White Cheddar Puffs! I hope they’ll taste very similar.”

Another fan shared that they appreciate the packaging. “i love these mini cans, the funyun’s were fire and it’s just easier to eat! hope they stay around forever,” they said.

Next: Pringles Debuts 2 All-New Chip Flavors—But There’s a Catch