There’s something about the countdown to the FIFA World Cup 2026 that goes beyond the matches—it’s the rituals, the energy, the anticipation. And now, bathroom staple Dove is tapping into that global sports moment with a limited-edition drop that blends self-care with soccer fever.
As an official sponsor of the tournament, the beloved body care brand is introducing its Dove x FIFA Limited-Edition Palo Santo & Sage Oil collection, a head-to-toe lineup designed to elevate everyday routines—whether you’re gearing up for game day or winding down after it.
The fragrance vibe fuses warm, calming palo santo layered with sage oil, a scent profile that leans softly-woody with a clean, spa-like finish. It’s noticeably more elevated than your typical body care fragrance, and promises to linger on skin in a way that feels intentional without being overpowering.
Related: Dove’s Brand-New Body Care Launch Is Luxury in a Bottle
According to a press release shared directly with Parade, the new launch is a standout addition to Dove’s fragrance portfolio—and luckily for shoppers, it won’t be going away anytime soon. After the World Cup wraps, the scent is set to roll into Dove’s core lineup starting in July.
But the new drop also comes with an unexpected twist: this isn’t solely a beauty launch—it’s also a ticket to something much bigger, as consumers who purchase from the collection can upload their receipt at Unilever’s dedicated site (Unileverworldcup26.com) for a chance to win tickets to the FIFA World Cup 2026.
Related: Dove Brings Back Top-Requested Collab With a Brand-New Scent
A Closer Look at the Dove x FIFA Limited-Edition Palo Santo & Sage Oil Collection
The limited-edition lineup spans everything from shower staples to on-the-go essentials, all infused with the same Palo Santo & Sage Oil scent. It retails from $3.99 to $12.49 per item. Below, detailed notes on each product offering with descriptions directly from the brand, in addition to where shoppers can expect to find each:
- Body Wash – Features Dove’s Renewing MicroMoisture technology for 24-hour hydration, leaving skin soft and nourished (Walmart).
- Exfoliating Body Scrub – A creamy, whipped formula that gently buffs away dry skin while replenishing moisture (Amazon).
- Beauty Bar – Made with ¼ moisturizing cream, suitable for face, hands, and body (Walgreens).
- Antiperspirant Stick – Offers up to 72-hour sweat and odor protection with Pro-Ceramide technology to support the skin barrier (Walmart).
- Dry Spray Antiperspirant – A lightweight spray delivering the same 72-hour protection with a smooth finish (Amazon).
- Liquid Hand Wash – A Target-exclusive addition to elevate everyday hand care (Target).
- Detox & Purify Dry Shampoo – Another Target-exclusive, designed to refresh hair between washes (Target).
The collection is now available at major retailers nationwide, including Walmart, Target, Walgreens, and Amazon.
The release follows a handful of exciting new products and scents from the iconic brand. To keep you fresh and sweat-free all day, Dove recently introduced its new Alcohol Free Dove Whole Body Deo and Advanced Care Dry Spray. Other body wash collections include its limited-edition collaboration with hit Netflix series Bridgerton, which debuted in indulgent scents like Whispering Wisteria, Love & Meadows, Raspberry Rendezvous, and Moonlight Masquerade.
Related: Cult-Favorite Beauty Brand’s New Limited-Edition Release Offers ‘a Taste of European Summer’