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Image Credit Global Wellness Summit
- The Global Wellness Summit (GWS) released its annual Future of Wellness report, predicting ten major health and wellness trends for 2025.
- The report suggests an increasingly polarized wellness market, with both “analog wellness” and futuristic “augmented biology” playing significant roles.
The Global Wellness Summit (GWS), a premier organization that brings together leaders and visionaries to shape the future of the global wellness economy, has released its annual Future of Wellness report. This influential report forecasts the significant trends and developments shaping the health and wellness industry in the year ahead.
The 2025 report highlights a polarized wellness market. It anticipates the simultaneous rise of “analog wellness”, which refers to a return to pre-digital experiences and a conscious logging off from online activities, and a futuristic “augmented biology” that leverages technology for superhuman optimization. The report also underscores the reimagining of traditional wellness staples such as saunas and supplements and points to the wellness industry’s proactive tackling of serious issues like addiction, teen wellness, the global water crisis, and the aging workforce.
The Analog Wellness trend emphasizes the growing demand for slower, low-tech lives. As people become increasingly aware of the detriments of the online world’s manipulations, disinformation campaigns, and general brain and culture “rotting,” more individuals are predicted to aggressively log off and “analog on”. This shift towards retro, pre-digital—even pre-industrial—tech, hobbies, and experiences is expected to significantly influence sectors such as travel, government policy, and home design.
The Augmented Biology trend signifies an evolution in wellness optimization. The fusion of body and machine, previously only seen in science fiction, is now enhancing the potential of people’s brains and bodies to superhuman levels. With new directions in the vast supplement market, trust issues that have traditionally plagued the industry are expected to be resolved through science-grounded, high-tech approaches.
The report also discusses how wellness will address major societal problems. For instance, in light of the escalating teen mental health crisis, the wellness industry is predicted to take a more serious approach to teen wellness. Another significant trend is the wellness industry’s response to addiction, covering everything from new wellness-focused packaged goods brands targeting harm reduction to medical treatment centers offering programming worthy of a five-star wellness resort.
As the number of younger workers decreases and the over-65 workforce grows, the Longevity Redefines Work trend explores the radical changes that are expected in the workplace. The wellness industry is anticipated to play a key role in helping employees work longer and better.
Finally, The Middle East’s Wellness Ambitions trend explores the emergence of the region as a wellness leader, driven by wellness-focused national “vision” plans in GCC nations, and significant investments in cutting-edge preventative healthcare and sustainability, vast wellness tourism destinations, and sports-meet-wellness concepts.
The Global Wellness Summit’s Future of Wellness report is an authoritative source of insights into the future of the health and wellness industry, providing valuable guidance for industry stakeholders.
Discover more at Global Wellness Summit.