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Holiday Inn Express & Suites Floresville, TX – Image Credit HVS
The Holiday Inn Express & Suites in Floresville, Texas, presents a strategic investment opportunity in a robust oil and gas market, priced below replacement cost.
The Holiday Inn Express & Suites Floresville, situated 35 miles southeast of San Antonio, Texas, is currently for sale. This 84-key hotel is strategically positioned in the Eagle Ford Shale region, a significant oil and gas production area in the United States.
Financial Overview
The hotel has demonstrated strong financial performance with an average annual revenue of $1,906,484 over the past three years. According to the latest STR data from June 2025, the property ranks favorably in occupancy and revenue per available room (RevPAR) among its local competitors. Notably, it has achieved a penetration index of 120.0%. Additionally, room revenue has increased by 1.0% year-to-date through July 2025 compared to the same period in the previous year.
Investment Potential
This property offers a compelling investment opportunity as it is priced below replacement cost, at less than $80,000 per key. The central location within the Eagle Ford Shale region not only supports consistent demand from the oil and gas sectors but also benefits from various local economic activities. Floresville attracts visitors with its annual festivals, historic sites, and community events, further supporting the hotel’s occupancy and revenue streams.
Local Economic Drivers
Beyond the oil and gas industry, Floresville hosts several attractions and events that contribute to its hospitality market. These include the Peanut Festival, historical courthouse, local museums, and outdoor recreational activities. Unique local businesses and the Floresville Event Center also draw visitors to the area, enhancing the demand for lodging.
Franchise and Brand Loyalty
The property operates under the Holiday Inn Express & Suites franchise, part of the InterContinental Hotels Group (IHG). Upon transfer of ownership and completion of required property improvements, the new investor will be eligible for a 15-year license agreement with IHG. The IHG Rewards program, one of the largest hotel loyalty programs globally, serves over 100 million members, providing a significant advantage in customer retention and attraction.
The Holiday Inn Express & Suites in Floresville presents a valuable investment opportunity in a growing market, supported by a robust economic foundation and the potential for continued growth in the hospitality sector. Its strategic location and affiliation with a renowned franchise enhance its appeal to potential investors looking for assets with stable returns and growth potential.
Inquire at HVS.