Hotel Union Activity Diminishes in 2025: A Temporary Calm?

Union activity in the hotel industry has significantly decreased in 2025, but underlying tensions suggest a potential resurgence.

In 2025, the hotel industry has witnessed a notable decline in union activity compared to the previous year. By early fall of 2024, over 10,000 hotel workers were on strike across various U.S. markets. In contrast, this year, only around 400 workers from a single hotel have been involved in similar actions. This marked decrease indicates a significant shift in labor dynamics within the industry.

Notable Strike at Hilton Americas-Houston

The primary exception to this trend is the ongoing strike at the Hilton Americas-Houston in Texas. Workers there began their strike in early September 2025, extending it twice, with the latest authorization extending to October 12. The strike was initiated after the expiration of the workers’ contract in June, with the union Unite Here advocating for better wages. Lashay Hampton, a laundry attendant, highlighted the financial struggles faced by workers, emphasizing the need for a living wage to cover essential expenses and medical bills.

Comparison with 2024

In 2024, labor strikes were widespread, affecting 25 hotels across major U.S. cities during the Labor Day weekend. The impacted markets included Baltimore, Boston, Honolulu, and several others. At that time, union activity was a significant concern for hotel ownership groups, with 41.5% of respondents in the Hospitality Asset Managers Association survey citing it as a top concern. This figure dropped to 23.5% in 2025, reflecting the reduced visibility of union actions.

Underlying Tensions in 2025

Despite the apparent calm, industry experts warn that the quieter tone in 2025 does not imply a lack of union activity. Chad Sorensen, managing director and CEO of CHMWarnick, noted that while the surface appears calm, significant activity is occurring beneath. He cautioned hotel owners to remain vigilant and proactive in their union-related strategies to avoid negative impacts.

Survey Insights and Future Prospects

A survey by the law firm Littler revealed a decrease in union organizing in the first half of 2025, with 75% of businesses not encountering such activities. However, the survey also highlighted that 61% of large employers have updated their labor relations strategies. Key drivers for organizing activities include achieving a work-life balance, input into business decisions, and job security.

The hotel industry has learned from the active year of 2024, with only 19% of retail and hospitality employers feeling unprepared for union organizing, compared to 36% in the broader survey. The political landscape, including changes in the National Labor Relations Board under the Trump administration, has also influenced union activities.

Potential Resurgence Ahead

The current lull in union activity might be temporary. Several high-profile citywide union contracts are set to expire ahead of major events, such as the 2028 Olympics in Los Angeles. Unions are advocating for industry-specific minimum wages, aiming for $30 an hour for hotel workers by the time of the Olympics. Efforts by the American Hotel & Lodging Association to repeal these wage rules through a ballot referendum have failed.

AHLA President and CEO Rosanna Maietta expressed concerns about the economic impact of the ordinance, warning of potential job losses and hotel closures. The association is urging the mayor to find a solution to avert these consequences.

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