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HSMAI Announces Gold Winners of the 2024 Adrian Awards for Excellence in Travel Marketing – Image Credit HSMAI
The Hospitality Sales and Marketing Association International (HSMAI) is proud to announce the Gold Winners of the 2024 Adrian Awards, recognizing the best in advertising, digital marketing, public relations, and integrated campaigns within the travel industry. These winners will be honored at the Adrian Awards dinner reception and ceremony on February 18, 2025, at the New York Marriott Marquis, where the Platinum and Best of Show recipients—selected from the Gold winners—will be revealed.
The 68th annual Adrian Awards competition embraces the theme “Wish You Were Here,” celebrating the most memorable and effective travel marketing and public relations campaigns, advertising, earned media programs, and experiential and digital activations. This year, HSMAI has recognized 80 outstanding campaigns with Gold Awards.
A panel of esteemed hospitality and tourism experts in advertising, digital marketing, media, and public relations served as judges for this year’s awards. View the complete list of Gold Award winners here.
“The Adrian Awards continue to recognize the most groundbreaking and impactful marketing in the hospitality industry,” said Brian Hicks, President & CEO of HSMAI. “This year’s gold winners have demonstrated remarkable creativity and strategic vision, setting new standards for excellence in travel marketing. We look forward to celebrating their achievements in a few days and unveiling the top honors at the awards ceremony.”
During the Adrian Awards ceremony, Gold winners’ work will be shown, along with Best of Category winning honorees. All Gold Adrian Award recipients are considered for the Platinum Adrian Awards and the prestigious Best of Show Awards, which will be announced live. All winning work will be showcased the day after the Celebration in the Winners Gallery on adrianawards.hsmai.org.
HSMAI will also honor the 2024 Career Achievement Award winners, Michelle Woodley and Victoria de Falco, as well as the Top 25 Minds in Hospitality Sales, Marketing, Revenue Optimization, and Distribution, recognizing outstanding individuals shaping the future of hospitality marketing. In addition, The Adrian Awards will celebrate the late Bob Gilbert’s legacy of leadership, recognizing his significant contributions to the industry.
This year’s Adrian Awards Celebration Partners are Ideas Collide, Questex Travel, New York Marriott Marquis, MMGY Global, Tambourine, three&six, VERB, and Top 25 Minds reception co-host, Kinective Media.
For additional information or to purchase seats or tables to the HSMAI Adrian Awards ceremony, visit adrianawards.hsmai.org.
