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Exterior of the first Vignette Collection in France – Image Credit IHG Hotels & Resorts
IHG Hotels & Resorts is set to debut its first Vignette Collection property in France, marking a significant step in its European expansion strategy and reflecting its commitment to the luxury hospitality sector.
IHG Hotels & Resorts has announced the introduction of its first Vignette Collection property in France. This move signals a notable milestone in the brand’s European growth and underlines IHG’s commitment to luxury hospitality. The property, set across two existing buildings – the Tiara Miramar and Tiara Yaktsa hotels – will retain their distinctive charm and rich history while rebranding under the Vignette Collection.
The hotel will open in 2026 and will join the Vignette Collection’s rapidly growing family of unique independent hotels. Located in the picturesque town of Théoule sur Mer, the property will offer Riviera vistas and a wide range of activities, from walking trails to water sports. The hotel promises tranquillity and charm, with exclusive features such as red rock beaches and Michelin-starred dining.
Adding this property to the portfolio underscores the momentum behind IHG’s newest luxury and lifestyle collection brand. In just three years, the brand has surpassed the halfway mark in its ten-year target of attracting 100 hotels globally. The Vignette Collection in France will also introduce IHG’s sixth luxury and lifestyle brand to the country, adding to the 12 open properties representing five of its brands.
Willemijn Geels, Vice President, Development, Europe, IHG Hotels & Resorts, expressed excitement about the new venture, stating that it aligns perfectly with the company’s luxury and lifestyle growth plans across Europe. The collaboration with Global Hotels & Resorts aims to bring a unique hotel to a prestigious and internationally recognized location, catering to the growing demand for authentic, curated hospitality experiences.
The Vignette Collection brand appeals to the owners of independent luxury and lifestyle hotels, offering them the benefits of IHG’s powerful technology and revenue systems, operational expertise, and loyalty offer, without high upfront costs or compromising the property’s unique character.
