London Hotel Industry Thrives in July with Record Room Rates Amid Major Events

• London’s hotels achieved record high average daily rates and revenue per available room in July, driven by the Wimbledon Championship and Oasis concerts.
• Occupancy levels soared, maintaining above 80% for most of the month, with peaks during key event nights.

In July, London’s hotel industry experienced unprecedented success, achieving record high average daily rates (ADR) and revenue per available room (RevPAR), according to preliminary data from CoStar, a leading real estate analytics provider. The city’s bustling hotel sector was significantly boosted by major events such as the Wimbledon Championship and the Oasis Tour.

The month saw a notable increase in key performance metrics compared to the previous year. Occupancy rates reached 88.6%, marking a 0.9% rise, while the ADR climbed to GBP234.58, a 2.4% increase. RevPAR also saw a 3.3% boost, hitting GBP207.93, reflecting the highest levels recorded.

The Wimbledon Championship was a major contributor to these figures, particularly on the night of the women’s finals, July 12th, where occupancy soared to 94.7%, with ADR and RevPAR at GBP276.72 and GBP262.01, respectively. The men’s finals the following day further sustained these high performance levels, with occupancy remaining above 90% on most nights of the championship.

Additionally, the Oasis concerts at Wembley Stadium on July 25-26 and 30 further fueled the hotel industry’s success. The second concert night saw occupancy peak at 91.6%, with ADR and RevPAR reaching GBP239.33 and GBP219.15, respectively.

Overall, London’s hotels maintained occupancy levels above 80% throughout July, except for two days, underscoring the city’s robust appeal as a travel destination during major events.