In Brief: My Place Hotels has enabled guests to donate loyalty points to support human trafficking survivors, integrating charitable giving into its guest rewards program and aligning with broader industry efforts to address social issues.
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My Place Hotels Guests Can Now Donate Loyalty Points to Support Human Trafficking Survivors – Image Credit My Place Hotels of America
My Place Hotels of America, an upper-midscale extended-stay hotel brand and the largest affiliated company of The Rivett Organization, has rolled out a charitable redemption option that empowers Stay Rewarded® members to donate their loyalty points to support survivors of human trafficking.
“Hospitality is about more than providing a place to stay — it’s about caring for people,” said Stacey Bebo, VP of Guest Loyalty and Engagement. “We chose to launch this option in July in recognition of World Day Against Trafficking in Persons on July 30. It gives our Stay Rewarded members the opportunity to turn their points into something that truly makes a difference bringing hope, healing, and support to survivors of human trafficking”
Stay Rewarded members can convert their points into contributions that directly benefit the AHLA Foundation’s No Room for Trafficking Survivor Fund, which provides grants to community-based organizations offering emergency assistance, safe housing and workforce development. The new redemption option strengthens guest engagement while reinforcing My Place Hotels’ commitment to making a positive difference in the communities where guests live, work, and travel.
“At My Place, we’ve made it a priority to be part of the solution — training our teams to recognize the signs and supporting survivors on their path forward,” said Sarah Dinger, EVP of franchise operations at My Place. “Our partnership with the AHLA Foundation amplifies that work, and giving guests the ability to contribute their points means the impact now extends beyond our walls. Together, we can help ensure hotels are places where everyone feels safe and welcome.”
“The hospitality industry has a critical role to play in helping to prevent human trafficking and supporting survivors, and we’ve made meaningful progress to meet that responsibility,” said Kevin Carey, president and CEO of the AHLA Foundation. “Through the No Room for Trafficking Survivor Fund, we are providing critical resources that help survivors rebuild their lives. My Place Hotels’ decision to give guests the opportunity to donate their loyalty points is a strong example of how our industry is coming together to deepen that commitment and drive lasting impact.”
About My Place Hotels of America, LLC
My Place Hotels of America, LLC (“My Place Hotels”) is an extended-stay hotel franchisor focusing on franchising clean and comfortable hotels with modern rooms, amenities, and excellent customer service, all at an affordable price. Based in Aberdeen, SD, the company has an established presence across 32 states with over 125 hotels in the pipeline, offering two hotel brand options to current and potential franchisees. For more information on franchising with My Place Hotels, please visit myplacehotels.com/franchising.
About The Rivett Organization
The Rivett Organization is a vertically integrated hospitality and real estate platform with more than 50 years of industry engagement. Through its affiliated companies, including My Place Hotels, Legacy Builders, and Legacy Management, the organization delivers comprehensive capabilities across franchise development, construction, and hotel operations. This integrated model allows the organization to support owners and franchisees at every stage of a project, from site selection and construction through ongoing operations, reducing friction and risk while providing a consistent, scalable platform. Guided by a long-term, ownership-minded approach, the organization is committed to building lasting value for its franchisees, partners, and the communities its hotels serve.
