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Image Credit 10 Minutes Hotels
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A new infographic titled “Global Hotel Brands Infographic” has been released by 10 Minutes Hotels, offering a detailed map of major hotel groups and their brands worldwide. The infographic aims to simplify the complex landscape of the hotel industry by organizing brands into eight distinct categories: Luxury, Premium, Upscale, Boutique & Lifestyle, Midscale, Economy, Extended Stay, and All-Inclusive.
The development of this infographic involved extensive research into major hotel brands and their holding companies. Brands were classified into eight categories based on their market positioning; however, the chart does not strictly adhere to these categories due to the varied operations of holding companies. The infographic is designed to visually represent a flow from high-end brands at the center to budget and long-stay options at the edges, with delimiter lines serving as reference points rather than strict boundaries.
This resource is made available free of charge to the hospitality industry. It can be shared across various platforms, including newsletters, websites, presentations, and social media, provided that the source is correctly attributed. Alterations to the infographic are not permitted without permission from 10 Minutes Hotels.
The infographic is intended to be a living document, with regular updates planned to reflect changes in the hotel industry. This includes the introduction of new brands, acquisitions, and the consolidation of independent groups into larger systems. The creators invite feedback from users to ensure the infographic remains comprehensive and accurate. Suggestions for improvements or additions should include details such as the brand’s name, the number of hotels, ownership information, and affiliation with the holding company.
A high-resolution PDF version of the infographic is available for download and can be used for various purposes, including training and research. The creators aim for this resource to assist hoteliers, students, consultants, and others interested in understanding the global hotel brand landscape.
