- U.S. hotel occupancy dipped slightly, but average daily rates and revenue per available room showed modest increases.
- San Francisco and New York City led the charge with significant boosts in key metrics, driven by local events.
The U.S. hotel industry experienced a week of mixed results for the period ending October 11, 2025, as reported by CoStar. While occupancy rates saw a slight decline, there were positive gains in average daily rates (ADR) and revenue per available room (RevPAR).
For the week of October 5-11, 2025, hotel occupancy across the U.S. stood at 69.1%, marking a 1.9% decrease compared to the same week in 2024. However, the ADR increased by 2.6% to $171.88, and RevPAR saw a modest rise of 0.6% to $118.75. The latter half of the week benefited from the Yom Kippur calendar shift, which positively influenced these metrics.
Among the top-performing markets, San Francisco experienced the most significant growth, with occupancy climbing by 11.8% to reach 80.2% and RevPAR soaring by 24.7% to $183.88. This surge was largely attributed to the city’s Fleet Week festivities, which drew in a substantial number of visitors.
New York City also posted impressive figures, particularly in ADR, which jumped by 11.9% to $441.34, making it the only market where this metric exceeded $400. This increase highlights the city’s strong pull as a travel destination.
Conversely, Las Vegas and New Orleans faced challenges, with RevPAR dropping by 21.3% to $178.82 and 18.7% to $120.47, respectively. These declines suggest a need for strategic adjustments to attract more visitors and boost hotel performance in these areas.
Overall, the U.S. hotel industry continues to navigate a complex landscape, balancing the effects of calendar shifts and local events to drive performance.
