In Brief: Representing around 4,500 keys, the destination-defining developments in Phu Quoc and Vung Tau to introduce 10 properties, including Vietnam’s first W Hotels and Moxy Hotels.
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Rendering of the W Phu Quoc and Phu Quoc Marriott Resort & Spa – Image Credit Marriott International
Marriott International, Inc. signed a multi-property agreement with Sun Group, Vietnam’s leading integrated destination and resort developer, to bring 10 new hotels and resorts, spanning eight of Marriott’s extraordinary brands and comprising almost 4,500 keys across Phu Quoc and Vung Tau. This agreement is set to mark the debut of two brands in Vietnam – W Hotels, the luxury lifestyle offering, and stylish and playful Moxy Hotels. These new properties are scheduled to open between 2027 and 2030, as integral elements of Sun Group’s game-changing developments.
More than portfolio expansion, this milestone agreement represents a strengthened strategic relationship between Sun Group and Marriott. The 10 new hotels and resorts are as follows:
- Moxy Phu Quoc Hon Thom (501 keys, scheduled to open in 2026)
- Fairfield by Marriott Phu Quoc Hon Thom (353 keys, scheduled to open in 2026)
- W Phu Quoc (526 keys, scheduled to open in 2027)
- Phu Quoc Marriott Resort & Spa (826 keys, scheduled to open in 2027)
- The Westin Phu Quoc (527 keys, scheduled to open in 2027)
- Le Méridien Phu Quoc (432 keys, scheduled to open in 2027)
- Courtyard by Marriott Phu Quoc (300 keys, scheduled to open in 2027)
- Vung Tau Marriott Hotel (300 keys, scheduled to open in 2030)
- Moxy Vung Tau (350 keys, scheduled to open in 2030)
- Four Points by Sheraton Vung Tau (350 keys, scheduled to open in 2030)
The signing ceremony was attended by key leaders from both companies, including Anthony Capuano, President and CEO of Marriott International, Rajeev Menon, President for Asia Pacific Excluding China (APEC), Marriott International, and Dang Minh Truong, Chaiman of the Board of Directors, from Sun Group.
“Vietnam is one of the world’s most dynamic markets for travel and tourism, so we are thrilled to be able to announce these 10 new hotels and resorts in collaboration with Sun Group,” said Rajeev Menon, President, APEC, Marriott International. “Marriott’s portfolio in Vietnam has doubled since 2022, as we cater to record numbers of international travelers and rising demand from domestic guests seeking world-class accommodation. Our continued collaboration with Sun Group, one of the country’s most visionary developers with a proven track record of creating destination-defining projects, reinforces our commitment to the long-term future of Vietnam – including Phu Quoc, which is rapidly emerging as one of Asia’s most dynamic tourism destinations, with unsurpassed facilities for leisure, business and global events.’’
Mr. Dang Minh Truong, Chairman of the Board of Directors, Sun Group, shared: “We are thrilled to announce this landmark agreement with Marriott International, as we continue with our mission to transform Vietnam into a global leader for travel, tourism, hospitality and MICE. This agreement represents the strategic alignment of two leading companies to elevate the scale, structure and international positioning of destination development in Vietnam. By integrating global brands into a master-planned ecosystem of entertainment, infrastructure and large-scale venues, we are reinforcing Phu Quoc’s ability to host world-class events and attract travelers from diverse international markets. Phu Quoc’s hosting of APEC 2027 will be an era-defining moment, positioning the island on a global stage and creating lasting benefits for the entire region.”
At Ruby Beach in southern Phu Quoc, Marriott is slated to launch five new hotels under five distinct brands – W Hotels, Marriott Hotels, Westin Hotels & Resorts, Le Méridien, and Courtyard by Marriott within an 88.4-hectare mixed-use development which is being developed by Sun Group for APEC 2027. A short cable car ride away in the island paradise of Hon Thom – Moxy Hotels and Fairfield by Marriott will command a prime beachside setting.
Phu Quoc, Vietnam’s “Pearl Island,” has emerged as one of Asia’s most compelling tourism destinations with many world-class attractions developed by Sun Group. Marriott’s portfolio of hotels are set to serve as hospitality anchors within a synchronized destination mode with direct access to iconic assets such as the world’s longest three-wire cable car to Hon Thom Island, large-scale theme and water parks, internationally acclaimed multimedia shows, the Kiss Bridge and Sunset Town — where fireworks illuminate the sky every night, 365 days a year.
The addition of these seven new hotels and resorts, seamlessly woven into Sun Group’s prestigious projects, is expected to enhance the destination’s status as an international hub for tourism, hospitality, leisure and MICE. The recent launch of Sun Group’s Sun Phu Quoc Airways has also added to the island’s international connectivity.
On Vietnam’s southeast coast, just a short drive from Ho Chi Minh City, the impressive new Vung Tau Blanca City development is planned to showcase three all-new properties under the Marriott Hotels, Moxy Hotels, and Four Points by Sheraton brands. With fast accessibility from the newly opened Long Thanh International Airport, this is set to become a prime beachfront destination for domestic and international travelers alike.
These 10 new properties will complement Marriott’s existing portfolio of 32 properties currently operating across Vietnam, spanning 11 of the group’s extraordinary brands, with more than 50 properties in the development pipeline.
