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Ocean Allure Costa Mujeres – Image Credit H10 Hotels
H10 Hotels has rebranded its Caribbean portfolio to Ocean Signature Resorts and announced the opening of Ocean Allure Costa Mujeres, an adults-only resort, in December 2025.
H10 Hotels has announced a rebranding of its Caribbean properties under the new name Ocean Signature Resorts. This change includes the introduction of a new adults-only concept, Ocean Allure Signature Adults Only Resorts. The first resort under this new concept, Ocean Allure Costa Mujeres, is scheduled to open in December 2025 in Costa Mujeres, Mexico.
The Ocean Allure Costa Mujeres will be located north of Cancún and will feature 599 rooms. The resort will offer various amenities, including two pools, a wave pool, a lazy river, and eight restaurants serving international cuisine. Additionally, the resort will have eight bars and lounges. The Despacio Spa Centre will provide holistic treatments and hydrotherapy services.
The new adults-only concept is designed to provide a tranquil environment with adult-focused activities and wellness services. The resort will also offer a Privilege program, providing guests with exclusive rooms, private beach and pool access, butler service, and rooftop dining.
Ocean Signature Resorts aims to enhance its presence in the Caribbean market with this rebranding effort. The company operates resorts in Mexico, the Dominican Republic, and Jamaica. The rebranding reflects a strategic move to position the portfolio within a higher market segment.
Ocean Allure Costa Mujeres will operate under the company’s Stay Green program, which emphasizes sustainable and responsible travel practices.












