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In Brief: Stephanie Smith advises hospitality professionals to prioritize core digital fundamentals, such as website optimization and data hygiene, before pursuing artificial intelligence initiatives to ensure effective technology integration and maximize operational benefits. Stephanie Smith recently joined The AI Reality Check Series with Revenue Hub to discuss how AI is influencing hotel digital marketing and how hotels can leverage it effectively, especially if they’re not already performing well digitally.Key InsightsHotels want to know if they appear in AI tools like ChatGPT, but it’s important to remember that evaluating AI presence involves testing prompts and understanding the conversational, nuanced nature of…
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Nanton, Alta., knows all about that small-town charm; in fact, it’s basically pioneered it in the province. The rest of the…
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1Password has launched a new browser integration for Claude that allows the Anthropic chatbot to access stored security credentials like usernames…
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