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This new Pokémon 30th anniversary merch is a genius idea

Published Jun 26, 2026, 2:46 PM EDT So everyone can know you own a Trubbish plushie Image: The Pokémon Company The Pokémon Company is celebrating the franchise’s 30th anniversary in all sorts of ways, from special card sets to a Game Boy music player. Many of these celebratory items are cool, but not particularly surprising. In late June, the pocket monster company added some unexpected products to its anniversary lineup: carry-on bags. Functionally, the bags work as you’d expect. They come in three colors, each corresponding to the basic starter elements. A nice touch here is that the outer shells depict 30…

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